In the last couple of years the term 3D printing has become more known and the technology has reached a broader public. Still, most people haven’t even heard of the term while the technology has been in use for decades. Especially manufacturers have long used these printers in their design process to create prototypes for traditional manufacturing and research purposes. Using 3D printers for these purposes is called rapid prototyping.
Why use 3D printers in this process you might ask yourself. Now, fast 3D printers can be bought for tens of thousands of dollars and end up saving the companies many times that amount of money in the prototyping process. For example, Nike uses 3D printers to create multi-colored prototypes of shoes. They used to spend thousands of dollars on a prototype and wait weeks for it. Now, the cost is only in the hundreds of dollars, and changes can be made instantly on the computer and the prototype reprinted on the same day.
Besides rapid prototyping, 3D printing is also used for rapid manufacturing. Rapid manufacturing is a new method of manufacturing where companies are using 3D printers for short run custom manufacturing. In this way of manufacturing the printed objects are not prototypes but the actual end user product. Here you can expect more availability of personally customized products.